Henry Reith | How to syndicate mass content around the web overall process

This document documents the overall process to syndicate mass content around the web. You’ve got to all the effort to create your content, now have a virtual assistant share it far and wide.

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System Architect: Henry Reith

Website: www.henryreith.co

Generated as part of the www.BusinessSystemsSummit.com

System Details

Step 1: Review the written article

Suggestion! Use Microsoft Word files to easily upload your content to WordPress.

Check the article is formatted correctly using this quick checklist:

  • Title
  • Headings
  • Bold, Italic, Underlining Text
  • Text Colour
  • Quote Formatting
  • Links
  • Number or Bullet Point Lists
  • Image links
  • Content and structure must be easy to read.

 

Step 2: Upload the written article to WordPress

Use a project management tool such as Asana (alternatives are Teamwork, Trello, Basecamp) to create a master template with the steps for marketing your content. Duplicate that master template for every new article you want to market.

Update the task template for the article with all the below information:

  • Link to the word document
  • Links to thumbnails and featured images
  • Titles to use (article, featured image, etc.)
  • Article category and tags
  • Slug (URL)
  • Focus keyword 
  • Author
  • Publish date

Suggestion! Use Dropbox or Google Drive to store the documents and just share the link to the corresponding folder in the task.

Assign the task to your Virtual Assistant to upload the article to WordPress and schedule a due date.

Use the following process to add content to WordPress – click here.

Use the following process to optimise and upload featured image and in-content images WordPress - click here.

Save the article in WordPress as a draft once it’s been uploaded.

 

Step 3: Schedule Social Media sharing

Use a spreadsheet to create a schedule for Social Media sharing of the article.

Suggestion! Use a system like Hootsuite or a plugin like NextScripts to automate the sharing process.

Use the following process to schedule Social Media sharing using NextScripts – click here.

 

Step 4: Publish the article in WordPress

Conduct a final quality check of the article before publishing.

Use the following process to schedule and publish the article in WordPress – click here.

 

Step 5: Schedule SEO check-up dates

Schedule dates to check your articles SEO ranking and make changes and adjustments if needed to improve SEO.

 

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